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Press release: Model Giga
Giga – a sofa with a formula

NEWS

PRESS

It presents itself as a great playground of possibilities. Here you can sit, lounge about - and even use the sofa as a bed, as there is neither a back nor armrests. There are only loose cushions which are the building blocks to enable you every day to construct the sofa as you want. But how can you sit on a backless sofa? The answer is pure maths, as the Giga is a sofa with a formula.

In fact, this is an old concept. Way back in the 1980's, Jens Eilersen thought about the idea of this ultra-flexible playground. The system was patented back then, put into production and became a huge hit. Now the hit is being revived with some small modifications. But the fundaments are still cunning maths combined with a unique plastic material.

 

 

Imagine a pair of hold up stockings
"In the late 80's, whilst I was playing around with how I could get a loose back to stand firmly in the middle of a gigantic sofa seat, I was rather lucky," confides Jens Eilersen. "My idea was to find the right proportions between the height and depth of the back, so I used body weight and gravity. At the same time I imagined that back elements were coated with the same kind of adhesive material that every modern woman is familiar with from their hold up stockings. When I contacted a factory which produced this kind of thing, they had just developed a variant which could cover the fabric. I got started immediately. Naturally, the base surface would be greater than the height of the back. Otherwise, the back would topple over. Through experiments, I made my way to finding the right conditions so that the body's weight pressed the loose back perfectly into the seat, so it could stand completely solidly. "

 

 

Relaxing and cosy playground
Giga's body is composed of a thin, cosy seat of 130 x 210cm. Giga gets its cosy look from two ways. First and foremost, the seat is made of Eilersen's well-known down surface which moulds itself to your body but springs back again as soon as you give your sofa a few pats with your palm. Then there is the fabric. It is fitted loosely and roughly to give it a slightly more relaxed feeling. The removable backs are solid moulded foam and are also angled so that they curve around you and give extra support. The combination of the low foam back and the soft, 50cm high, down pillow gives it perfect support and comfort. The mega-sized sofa-playground with cushions floats on 14cm round steel legs.

 

 

Enjoy an Eilersen

Your home should be a place where you feel good. It is a place where you can surround yourself with things that you have chosen - because you need them, and because they speak to you. The forms, colours and styles of the furniture speak to your senses. It is therefore not important how a sofa fulfils its task. Your sofa should be both good to sit on and live up to your life values and taste for the aesthetic. We know all the feeling of being in a location we can rely on. All Eilersen furniture guarantees excellent quality, unique comfort and outstanding durability. "All the furniture, every little detail, is based on original craft traditions and innovative design," promises Jens Juul Eilersen.  "I am looking forward to seeing the market's response to the revival of our 20 year old success. My instinct tells me that Giga is spot on with current trends."

 

 

Background information - N. Eilersen A/S

The company was founded in 1895 and has given life - and its name - to many classics. The founder Niels Eilersen was the first person in Denmark to use steam to form wood, and innovation and tradition still characterise the business. Since the 1930s, N. Eilersen A/S has produced furniture with a  focus on high quality of materials, comfort and durability. This strategy has made Eilersen into a recognised brand both nationally and internationally, and numerous sofa models are regarded as state of the art. N. Eilersen A/S is a family business, today run by the fourth generation of Eilersens. Furniture carrying the Eilersen name is a guarantee of excellent quality, unique comfort and exceptional durability.

 

Jens Juul Eilersen

Since the mid 1960s Jens Juul Eilersen has been the design developer at N. Eilersen A/S. He does not have theoretical training - rather, a comprehensive interest combined with a fantastic talent. All his sofas are created in accordance with the Golden Mean, where the classical geometrical proportions are a guarantee of balance and harmony in both functionality and appearance. Jens Juul Eilersen has, for example, designed Eilersen's best-selling "Monza" - a sofa which has truly been hailed as a classic after 25 years on the market. Jens Juul Eilersen has always had a eye for the innovative and has patented many of his groundbreaking designs. This innovation is still evident today, with his designs being an expression of the moment.

 

Further information

Nils Juul Eilersen, N. Eilersen A/S, Fabriksvej 2, DK-5485 Skamby, Denmark
M.: +45 24675712, T.: +45 64851008, F.: +45 64851057, nje@eilersen.eu
www.eilersen.eu



GIGA - A SOFA WITH A FORMULA




Model: Giga - Design: Jens Juul Eilersen